FITNESS By Design is a premier fitness studio located on Grand Avenue in Des Moines, offering a range of services including private training, semi-private training, group fitness, BEMER therapy, and massage. Founded by Barb Mendoza in 2004, the studio prides itself on fostering personal relationships with clients and providing ongoing support and accountability to help individuals achieve optimal health. The upscale studios exude positive energy and a welcoming environment, empowering clients to reach their full potential.
Barb Mendoza, the owner of FITNESS By Design, brings a wealth of experience and expertise to the fitness industry, having started her career in personal training in 1990. With a B.S. Degree in Exercise Science from Iowa State University and a Gold Certified Personal Trainer accreditation, Barb is dedicated to motivating clients to make healthy lifestyle changes through exercise, nutrition, and stress reduction. The studio’s core values of honesty, integrity, strong partnerships, teamwork, and high performance are reflected in the exemplary customer service provided by Barb and her team.
The studio’s mission is to motivate, educate, and inspire clients to push beyond their comfort zones and achieve optimum health. With a focus on functional training using a variety of tools such as dumbbells, ropes, kettlebells, and more, FITNESS By Design aims to help clients improve their fitness levels in a way that translates to real-life activities. The studio’s convenient location and welcoming atmosphere make it a top choice for individuals looking to enhance their strength, stamina, and overall well-being.